With new funding, the company plans to expand its AI capabilities and strengthen its presence across Europe to support hotels facing operational and market challenges.
Munich-based happyhotel, a revenue management software provider serving independent hotels and hotel groups across Europe, has closed a €6.5 million Series A funding round. The round was led by venture capital firm Reimann Investors, with participation from existing investors including the Start-up BW Innovation Fund (managed by MBG Baden-Württemberg), seed + speed Ventures, and family office Wecken & Cie.
Founded in 2019 by Rafael Weißmüller, Sebastian Kuhnhardt, and Marius Müller, happyhotel develops revenue management software aimed at helping independent hotels and smaller hotel groups manage pricing strategies and improve revenue performance. The platform combines pricing algorithms, software tools, and analytical support to help users identify market trends and optimise distribution decisions.
The funding comes as hotels face increasing pressure from rising costs, fluctuating demand, staff shortages, and growing reliance on online booking platforms, all of which can make profitability more challenging. happyhotel’s system supports hoteliers through automated price optimisation that combines artificial intelligence with human expertise.
According to the company, the platform currently supports the distribution of more than 50,000 hotel rooms across 12 countries and manages hotel revenue exceeding €1 billion annually.
Rafael Weißmüller, CEO of happyhotel, said the company is developing a system intended to automate revenue management activities.
Our goal is to enable professional revenue management for every hotel and fully automate the selling of hotel rooms so hoteliers can focus entirely on their guests.
The new funding will be used to accelerate expansion across Europe and further develop the company’s commercial AI agent.