Noru builds an AI platform to automate regulatory compliance and plans to expand its customer base and team while embedding compliance into development workflows.
Stockholm-based Noru, a startup building an AI-native platform for regulatory compliance, has raised €560,000 (SEK6 million) in a pre-seed round led by Ampli Ventures. The round also included participation from Andreessen Horowitz Scout Fund, SSE Business Lab, the angel network DHS, and several Nordic entrepreneurs and investors, as well as Mark Strande, CISO at Miro, who joins as an angel investor and advisor.
Founded six months ago by Bip Thelin (previously co-founder of Kivra) and Therese Ruth (founder of Hemma), Noru is developing what it describes as an “agentic compliance” approach to managing regulatory requirements. The platform connects directly to company systems and embeds compliance into workflows through APIs, replacing manual processes with automated, continuous monitoring.
As regulatory requirements such as ISO certifications, SOC standards, and emerging frameworks like the EU AI Act become increasingly necessary for enterprise sales, Noru aims to integrate compliance directly into development and operational processes.
Compliance should be an enabler, not a barrier. With Noru, companies can integrate regulatory compliance directly into their development workflows and operational processes with the support of AI.
said Bip Thelin, co-founder and CEO of Noru.
The company has already onboarded around twenty paying customers during its pilot phase and supported them in achieving multiple security certifications. Noru plans to use the funding to expand its customer base and hire across engineering and marketing.